Visual Identity Design
Visual Identity Design
Asiancare Services
Asiancare Services
Asiancare Services is an Australian-based provider of homecare and cleaning support, offering tailored services to individuals, families, and businesses. Rooted in Filipino values of care, warmth, and generosity, the brand brings a deeply human approach to everyday tasks that often go unnoticed. My role was to design a visual identity that reflects this dedication.
My role
Brand Identity Design
Website Design
Graphic Design
Tools used
Adobe Illustrator
Adobe Photoshop
Figma
Objective
Objective
Develop a brand identity that captures Asiancare Services' compassionate values while presenting a clean and credible image across both residential and commercial markets.
Develop a brand identity that captures Asiancare Services' compassionate values while presenting a clean and credible image across both residential and commercial markets.
Key Challenge
Key Challenge
Finding the right balance between friendly and polished—making sure the brand feels caring without looking too casual or corporate.
Finding the right balance between friendly and polished—making sure the brand feels caring without looking too casual or corporate.
Results
Results
A simple, soft visual identity that feels thoughtful and reliable, helping Asiancare Services present themselves with more clarity and confidence across print and digital touchpoints.
A simple, soft visual identity that feels thoughtful and reliable, helping Asiancare Services present themselves with more clarity and confidence across print and digital touchpoints.
Visual Identity Design
Asiancare Services
Asiancare Services is an Australian-based provider of homecare and cleaning support, offering tailored services to individuals, families, and businesses. Rooted in Filipino values of care, warmth, and generosity, the brand brings a deeply human approach to everyday tasks that often go unnoticed. My role was to design a visual identity that reflects this dedication.
My role
Brand Identity Design
Website Design
Graphic Design
Tools used
Figma
Adobe Photoshop
Adobe Illustrator
Objective
Develop a brand identity that captures Asiancare Services' compassionate values while presenting a clean and credible image across both residential and commercial markets.
Key Challenge
Finding the right balance between friendly and polished—making sure the brand feels caring without looking too casual or corporate.
Results
A simple, soft visual identity that feels thoughtful and reliable, helping Asiancare Services present themselves with more clarity and confidence across print and digital touchpoints.
Got a question or interested in working together?
say hello
say hello
Got a question or interested in working together?
Got a question or interested in working together?
SAY HELLO
SAY HELLO
say hello